How You Can Cost-Effectively Reach, Educate, and Sell More

From the Business Marketing Advice Mailbag:

Hi Issamar,

We’re a small start-up. We’ve created an award-winning new hands-on educational product for the K-12 science classroom. The (product) is highly effective and very well received by students, teachers, and parents. We’ve been blessed with a lot of raving fans!

. . . → Read More: How You Can Cost-Effectively Reach, Educate, and Sell More

How to make it super easy for people to buy from you

Every time two people do business, one of them is taking a risk.  What does it mean?  Think about it this way.

If every day you buy lunch at the same restaurant, and a new restaurant opens up across the street, you now have a problem.  You might be considering trying the new restaurant across the street, . . . → Read More: How to make it super easy for people to buy from you