I was honored to speak at Google’s Israel headquarters two weeks ago. It was an amazing experience, with stunning and breathtaking views of the Tel Aviv skyline! )

Here’s some of my thoughts and lessons learned.

Rabbi Issamar Speaking at Google Headquarters in Israel

Get Visually Comfortable Even Before You Arrive.

Always ask for a picture of the room you . . . → Read More: Six Things I Learned Speaking at Google

From a recent seminar: A story about Kenneth Cole and real “out of the box” . . . → Read More: Kenneth Cole… and “The Birthing of a Shoe Company”

I just saw one of the big gurus send out an email all about “shiny object syndrome.”

Essentially, they are promising to make you focus and stop looking for the “next big thing”… How? Buy having you buy THEIR product, which incidentally costs a few thousand dollars… And for the most part, is simply a collection of . . . → Read More: Every Vote a Miracle- Sliding in Under the Fence

Here is a short but powerful video clip from a recent small business marketing presentation:

It speaks volumes to help you get the right message to the . . . → Read More: Marketing Psychology: Do You Know Who Your Client Is?

Potato Peeler Marketing

On Friday July 1st 2011, one potato peeler, two potatoes, one two year old, and an unnamed (Kitchenaid?) company conspired to bring you this badly . . . → Read More: How to Make Sure Your Customers Don’t Come Back – Potato Peeler Marketing

Don’t Replicate: Innovate + Upgrade

Five Nuggets of Business Advice from Groupon and its Clones

With even Google getting into the action with a Groupon-clone of their own, enough is enough! Everybody these days is trying to create the next Groupon — or the next Elance, Fiverr, Reddit or their version of any other successful website.

Fact is, it’s . . . → Read More: Don’t Replicate: Innovate + Upgrade